{"id":8993,"date":"2020-10-14T08:43:20","date_gmt":"2020-10-14T07:43:20","guid":{"rendered":"https:\/\/jumbotours.com\/?p=8993"},"modified":"2020-10-14T08:43:20","modified_gmt":"2020-10-14T07:43:20","slug":"jumbo-tours-enfoca-su-estrategia-en-los-servicios-y-experiencias-en-destino","status":"publish","type":"post","link":"https:\/\/jumbotours.com\/es\/jumbo-tours-enfoca-su-estrategia-en-los-servicios-y-experiencias-en-destino\/","title":{"rendered":"Jumbo Tours enfoca su estrategia en los servicios y experiencias en destino"},"content":{"rendered":"<p>[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3&#8243; shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1&#8243; tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb8928&#8243; alignment=\u00bbcenter\u00bb animation=\u00bbFade In\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb max_width=\u00bb100%\u00bb img_link=\u00bbhttps:\/\/diariofinanciero.com\/alpitour-group-matriz-de-jumbo-tours-cerro-2019-con-una-facturacion-historica-de-1-992-millones-de-euros\/\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3&#8243; shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1&#8243; tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]<strong class=\"after-title\">Nombra a Eva Ruiz, como nueva Chief Operation Officer &#8211; DMC y a J\u00f2natan Casacuberta como Global Distribution Director<\/strong><\/p>\n<div class=\"before-body\">\n<p><a href=\"https:\/\/www.hosteltur.com\/tag\/jumbo-tours\">Jumbo Tours<\/a>\u00a0<strong>redefine su estrategia de negocio<\/strong>\u00a0y concede un mayor protagonismo a la divisi\u00f3n DMC (Destination Management Company), dedicada a\u00a0<strong>servicios y experiencias en destino<\/strong>, una de las principales l\u00edneas de negocio del grupo. Este cambio estrat\u00e9gico, seg\u00fan la compa\u00f1\u00eda, se debe a \u00abla actual coyuntura en la actividad tur\u00edstica global\u00bb.<\/div>\n<div class=\"body\">\n<p>Para llevar a cabo estos planes, mejorar la gesti\u00f3n de destinos, el grupo ha nombrado a\u00a0<strong>Eva Ruiz<\/strong>\u00a0como Chief Operation Officer &#8211; DMC y a\u00a0<strong>J\u00f2natan Casacuberta<\/strong>, como Global Distribution Director.<\/p>\n<p>Se trata, seg\u00fan la compa\u00f1\u00eda, de \u00ab<strong>un cambio necesario en estos momentos<\/strong>\u00a0en un \u00e1rea que considera estrat\u00e9gica para el desarrollo y evoluci\u00f3n del grupo\u00bb.<\/p>\n<blockquote>\n<p>\u201c<em>Estamos en un momento en el que nos debemos replantear como gestionamos nuestras l\u00edneas de negocio y actividad. Hemos de aprovechar este escenario para reorganizarnos, reinventarnos y prepararnos para que, cuando esto termine, que terminar\u00e1\u2026, salgamos m\u00e1s reforzados<\/em>\u201d, asegura el CEO de Jumbo Tours, Gin\u00e9s Mart\u00ednez<\/p>\n<\/blockquote>\n<p>De esta forma, Jumbo Tours pone al mando de esta divisi\u00f3n de negocio a Eva Ruiz, como nueva Chief Operation Officer &#8211; DMC y a J\u00f2natan Casacuberta como Global Distribution Director, quien adem\u00e1s mantiene su cargo como Director de Marketing del grupo.\u00a0<strong>Con estos nombramientos la compa\u00f1\u00eda espa\u00f1ola refuerza su divisi\u00f3n DMC y su capacidad de distribuci\u00f3n<\/strong>.<\/p>\n<p>Eva Ruiz\u00a0<strong>gestionar\u00e1 todo lo relacionado con la actividad del receptivo<\/strong>, redise\u00f1ando y reorganizando tanto los productos, como las herramientas y sistemas a disposici\u00f3n del cliente.<\/p>\n<p>Y por su parte, adem\u00e1s de la Direcci\u00f3n de Marketing, J\u00f2natan Casacuberta,\u00a0<strong>pasa a dirigir el equipo comercial y la relaci\u00f3n con los clientes<\/strong>, as\u00ed como la distribuci\u00f3n del banco de camas.<\/p>\n<div class=\"wysiwyg-photo\">\n<p><img decoding=\"async\" title=\"\" src=\"https:\/\/static.hosteltur.com\/app\/public\/uploads\/img\/articles\/2020\/10\/14\/L_172905_img-4029.jpg\" alt=\"\" data-id=\"220538\" \/><\/p>\n<div class=\"caption\"><em>Eva Ruiz gestionar\u00e1 todo lo relacionado con la actividad del receptivo.<\/em><\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div><\/div>\n<div class=\"body\">\n<div class=\"wysiwyg-photo\">\n<p><img decoding=\"async\" title=\"\" src=\"https:\/\/static.hosteltur.com\/app\/public\/uploads\/img\/articles\/2020\/10\/14\/L_172922_img-3970.jpg\" alt=\"\" data-id=\"220539\" \/><\/p>\n<div><\/div>\n<div class=\"caption\"><em>J\u00f2natan Casacuberta, pasa a dirigir el equipo comercial y la relaci\u00f3n con los clientes y seguira como director de Marketing.<\/em><\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div><\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3&#8243; shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1&#8243; tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]Fuente: <a href=\"https:\/\/www.hosteltur.com\/139877_jumbo-tours-enfoca-su-estrategia-en-los-servicios-y-experiencias-en-destino.html\">Hosteltur<\/a>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3&#8243; shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1&#8243; tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb8928&#8243; alignment=\u00bbcenter\u00bb animation=\u00bbFade In\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb max_width=\u00bb100%\u00bb img_link=\u00bbhttps:\/\/diariofinanciero.com\/alpitour-group-matriz-de-jumbo-tours-cerro-2019-con-una-facturacion-historica-de-1-992-millones-de-euros\/\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3&#8243; shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1&#8243; tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]Nombra a Eva Ruiz, como nueva Chief Operation Officer &#8211; DMC [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8928,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-8993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-notas-de-prensa"],"_links":{"self":[{"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/posts\/8993","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/comments?post=8993"}],"version-history":[{"count":0,"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/posts\/8993\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/media\/8928"}],"wp:attachment":[{"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/media?parent=8993"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/categories?post=8993"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jumbotours.com\/es\/wp-json\/wp\/v2\/tags?post=8993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}