{"id":8993,"date":"2020-10-14T08:43:20","date_gmt":"2020-10-14T07:43:20","guid":{"rendered":"https:\/\/jumbotours.com\/?p=8993"},"modified":"2020-10-22T08:44:10","modified_gmt":"2020-10-22T07:44:10","slug":"jumbo-tours-enfoca-su-estrategia-en-los-servicios-y-experiencias-en-destino","status":"publish","type":"post","link":"https:\/\/jumbotours.com\/es\/jumbo-tours-enfoca-su-estrategia-en-los-servicios-y-experiencias-en-destino\/","title":{"rendered":"Jumbo Tours enfoca su estrategia en los servicios y experiencias en destino"},"content":{"rendered":"[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3″ shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1″ tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb8928″ alignment=\u00bbcenter\u00bb animation=\u00bbFade In\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb max_width=\u00bb100%\u00bb img_link=\u00bbhttps:\/\/diariofinanciero.com\/alpitour-group-matriz-de-jumbo-tours-cerro-2019-con-una-facturacion-historica-de-1-992-millones-de-euros\/\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3″ shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1″ tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]Nombra a Eva Ruiz, como nueva Chief Operation Officer – DMC y a J\u00f2natan Casacuberta como Global Distribution Director<\/strong><\/p>\n
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Jumbo Tours<\/a>\u00a0redefine su estrategia de negocio<\/strong>\u00a0y concede un mayor protagonismo a la divisi\u00f3n DMC (Destination Management Company), dedicada a\u00a0servicios y experiencias en destino<\/strong>, una de las principales l\u00edneas de negocio del grupo. Este cambio estrat\u00e9gico, seg\u00fan la compa\u00f1\u00eda, se debe a \u00abla actual coyuntura en la actividad tur\u00edstica global\u00bb.<\/div>\n

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Para llevar a cabo estos planes, mejorar la gesti\u00f3n de destinos, el grupo ha nombrado a\u00a0Eva Ruiz<\/strong>\u00a0como Chief Operation Officer – DMC y a\u00a0J\u00f2natan Casacuberta<\/strong>, como Global Distribution Director.<\/p>\n

Se trata, seg\u00fan la compa\u00f1\u00eda, de \u00abun cambio necesario en estos momentos<\/strong>\u00a0en un \u00e1rea que considera estrat\u00e9gica para el desarrollo y evoluci\u00f3n del grupo\u00bb.<\/p>\n

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\u201cEstamos en un momento en el que nos debemos replantear como gestionamos nuestras l\u00edneas de negocio y actividad. Hemos de aprovechar este escenario para reorganizarnos, reinventarnos y prepararnos para que, cuando esto termine, que terminar\u00e1\u2026, salgamos m\u00e1s reforzados<\/em>\u201d, asegura el CEO de Jumbo Tours, Gin\u00e9s Mart\u00ednez<\/p>\n<\/blockquote>\n

De esta forma, Jumbo Tours pone al mando de esta divisi\u00f3n de negocio a Eva Ruiz, como nueva Chief Operation Officer – DMC y a J\u00f2natan Casacuberta como Global Distribution Director, quien adem\u00e1s mantiene su cargo como Director de Marketing del grupo.\u00a0Con estos nombramientos la compa\u00f1\u00eda espa\u00f1ola refuerza su divisi\u00f3n DMC y su capacidad de distribuci\u00f3n<\/strong>.<\/p>\n

Eva Ruiz\u00a0gestionar\u00e1 todo lo relacionado con la actividad del receptivo<\/strong>, redise\u00f1ando y reorganizando tanto los productos, como las herramientas y sistemas a disposici\u00f3n del cliente.<\/p>\n

Y por su parte, adem\u00e1s de la Direcci\u00f3n de Marketing, J\u00f2natan Casacuberta,\u00a0pasa a dirigir el equipo comercial y la relaci\u00f3n con los clientes<\/strong>, as\u00ed como la distribuci\u00f3n del banco de camas.<\/p>\n

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\"\"<\/p>\n

Eva Ruiz gestionar\u00e1 todo lo relacionado con la actividad del receptivo.<\/em><\/div>\n<\/div>\n<\/div>\n
<\/div>\n
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\"\"<\/p>\n

<\/div>\n
J\u00f2natan Casacuberta, pasa a dirigir el equipo comercial y la relaci\u00f3n con los clientes y seguira como director de Marketing.<\/em><\/div>\n<\/div>\n<\/div>\n
<\/div>\n
<\/div>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3″ shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1″ tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]Fuente: Hosteltur<\/a>[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3″ shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1″ tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb8928″ alignment=\u00bbcenter\u00bb animation=\u00bbFade In\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb max_width=\u00bb100%\u00bb img_link=\u00bbhttps:\/\/diariofinanciero.com\/alpitour-group-matriz-de-jumbo-tours-cerro-2019-con-una-facturacion-historica-de-1-992-millones-de-euros\/\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3″ shape_divider_position=\u00bbbottom\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb width=\u00bb1\/1″ tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]Nombra a Eva Ruiz, como nueva Chief Operation Officer – DMC y a J\u00f2natan Casacuberta como…<\/p>\n","protected":false},"author":5,"featured_media":8928,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[25],"tags":[],"class_list":{"0":"post-8993","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-notas-de-prensa"},"yoast_head":"\nJumbo Tours enfoca su estrategia en los servicios y experiencias en destino | Jumbo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jumbotours.com\/es\/jumbo-tours-enfoca-su-estrategia-en-los-servicios-y-experiencias-en-destino\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jumbo Tours enfoca su estrategia en los servicios y experiencias en destino | Jumbo\" \/>\n<meta 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